GoCo

An all-in-one HR platform designed to help HR manage their team.

Introduction

Introduction

Introduction

Streamlining HR for Small Businesses

GoCo simplifies HR management for small businesses by replacing outdated processes like physical paperwork and spreadsheets with a secure, all-in-one platform. It empowers teams to hire, manage workflows, and track requests efficiently, saving time and ensuring compliance.

Problem

Problem

Problem

HR Challenges for Small Businesses

Small business HR teams, often run by the owner, spend significant time on tedious paperwork and processes, leaving little room to focus on team engagement. Traditional methods like filing cabinets, spreadsheets, and emails make staying organized and compliant even more challenging.

  • Manual paperwork: Managing physical documents and filing cabinets is tedious and inefficient.

  • Compliance challenges: Staying updated with compliance laws for your entire team is difficult and time-consuming.

  • Offline processes: Tracking tasks handled through email or offline methods is chaotic and unreliable.

Solution

Solution

Solution

Simplify HR Management

GoCo streamlines HR by organizing processes and data in one secure platform. Eliminate paperwork, filing cabinets, and lost emails while hiring employees, managing workflows, and enabling your team to track and submit requests with ease.

Features

Features

Features

Key Features That Solve Problems

Process

Process

Process

A Fast and Customer-Focused Approach

At GoCo the team prioritizes speed and customer value, evolving our processes while sticking to core steps throughout development:

  • Feature Strategy: Limited resources means focusing on the most impactful features through frequent strategy and prioritization meetings.


  • Product Specification: Clear specs to outline problems, business impact, research, and solutions to align the team quickly.


  • Rapid Development: Features are typically delivered quarterly, with milestones broken into two-week sprints. Depending on complexity, some may take 4–6 weeks to complete.


  • Feedback & Iteration: Customer and team feedback guides the prioritization of future features and improvements.

Results

Results

Results

GoCo raised $30M+ in funding, acquired over 16,200 customers, and hit $19M+ ARR

Investment Funding

$30.2M

Recently reached Series B funding with over $30M in total raised capital.

Customers

16k+

Helping over 16,000 small to medium sized businesses manage their HR processes.

Annual Recurring Revenue

$19M+

Achieved $19M+ ARR milestone.

Learnings

Learnings

Learnings

Personal Growth as a Product Designer

My time at GoCo shaped my journey as a product designer in profound ways. Here are the key lessons and experiences that had the greatest impact on me:

  • Ship Fast and Learn: GoCo’s fast-paced environment taught me to balance perfection with progress. While I value attention to detail, I learned the importance of delivering quickly, gathering feedback, and iterating to improve.


  • Culture Comes First: GoCo’s founders prioritized building an exceptional company culture focused on transparency, collaboration, grit, and continuous growth. Experiencing this firsthand taught me how investing in people creates an inspiring workplace.


  • Expanding Hard Skills: Wearing multiple hats at GoCo allowed me to develop diverse skills, including:

    • Creating scalable design systems

    • Designing pitch decks that raised millions

    • Conducting user interviews and running A/B tests

    • Implementing user metrics for better insights

    • Collaborating with strategic partnerships

    • Shaping cultural processes and values


These experiences not only enhanced my design expertise but also helped me grow as a well-rounded professional.

Live Product

Live Product

Live Product

Explore the GoCo HIRS

Experience GoCo’s seamless design and functionality. Navigate through the Tour Guide to see how users manage HR tasks effortlessly.